Archive for February 13th, 2009

13
Feb
09

Highlight of findings by Kellogg and Penn State Studies:

By acrobatanttulsa Leave a Comment
Categories: Advertising, Creative and Marketing

The Ants think this is worth sharing with our clients and friends. This excerpt is from the findings brought to from the Kellogg School of Management and Penn State:

  • Businesses that maintained or increased their advertising spend during recession averaged higher sales growth during the following three years
  • Within four years, the businesses that maintained or increased their advertising spend during that recession experienced a 256% growth in sales over those that had cut back on advertising
  • A decade later, an additional study found that aggressive recession advertisers increased market share 2 1/2 times the average for all businesses during the post-recession.

    • Good things to know!

    13
    Feb
    09

    Exciting Week at AcrobatAnt

    By acrobatanttulsa Leave a Comment
    Categories: Advertising, Creative and Marketing

    The Ants are working hard on several new business pitches… Everyone is working hard and putting some great ideas together for the presentations. It is wonderful to be in a group with so many talented people who try their best everyday to satisfy our clients.

    Our goal is to push the boundaries but make sure we keep the clients perspective and business objectives in mind.

     

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