Archive for May, 2009

AcrobatWHAT?

May 19, 2009

What’s our most frequently asked question: “Why the name “AcrobatAnt”?
Surprisingly, an acrobat ant is an actual insect – that shares some very interesting characteristics with our business model.

When an actual acrobat ant is disturbed, it runs, holding its abdomen above its thorax – looking like an acrobat walking on his/her hands.

  • Like our namesake, we at AcrobatAnt can perform some pretty amazing feats when challenged. When lesser ants choose to retreat, we strut our stuff.

Worker ants enter homes/structures via utility lines, adjacent shrubs, windows, cracks or vents.

  • AcrobatAnt is relentless in finding ways to “get in the house” – unstoppable at making sure our clients’ messages reach their intended targets.

When viewed from above, the acrobat ant’s abdomen is shaped like a heart.

  • At our core, we ♥ serving our clients. And they ♥ us right back.

Acrobat ants are extremely territorial.

  • We consider our clients members of our colony, and we guard their brands with our professional lives.

Ants are social insects.

  • “Party, party” is our motto.

Acrobat ants mate while flying.

  • We don’t really know how that applies, but if they can do that, we can do anything. And we mean “anything.”

More non-insect-related reasons for choosing the name AcrobatAnt:

  • We were originally Fireant in the late 1990s, and we’re happy to return to our ant roots.
  • Working in a colony is fun.
  • We share a unexplained fondness for picnics.
  • Being an ant is cool!

Graduation trip to Chicago! With a stop in Kansas City…

May 18, 2009

The AcrobatAnt was traveling a lot over the past few days. David Downing had his oldest son graduating from the Art Institute of Chicago. Along the way there he had to pick up his other son from the Kansas City Art Institute. So the little guy tagged along to see the sites and shout out for the graduating son. The Downing family is back home now but the next time you see David ask him about his trip… it had it’s share of ups and Downings.

AcrobatAnt says: Viva Las Vegas!

May 14, 2009

The traveling AcrobatAnt has been to Vegas attending the Domino’s Conference and Event Show. Met the greatest people working in the Precision Marketing Group at Domino’s. Awesome people doing great work for Domino’s. It was a fun time but the ant is tired and in recovery mode now…

The Traveling Ant went to the Bahamas

May 7, 2009

The AcrobatAnt went with our new bride on her wedding trip and stayed for the honeymoon. Steve and Cynthia got married on April 4th in the Bahamas. The traveling ant got to have some fun in the sun. They locked him out of the bridal suite after he tried to take a nap on the bed…


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